On the alternative rap spectrum, the LA resident outflanks even Gorillaz, Damon Albarn's not-exactly-traditional hip-hop project. Gray mixes space-age effects with neosoul singing and MC-worthy rhymes. It seems innocuous, until you look down and see yourself dancing.
After a lifetime of absorbing musical influences from all over the dial, and a few years of batting his eyes at the music industry from a satellite outpost in Washington, D.C., The Gray Kid split from his band in early 2004 and moved to New York City to finally kiss the girl. Signing with World's Fair Management, home to the Flaming Lips, Devendra Banhart, El-P, and Beans, he plunged head first into the thriving music scene of downtown NYC. Four months later he was hosting the PLUG Independent Music Awards, sharing the stage with Aesop Rock, Rjd2, Ted Leo, Saul Williams, and Sufjan Stevens. A few weeks after that he was headlining the 2005 XBOX Big Day Out Snowboard Competition in Val D'Isere, France, where he joined two of Europe's premier DJ's and stole the show in front of 10,000 people who discovered what the rest of the world will soon find out - the boy can move a CROWD. Since then, his self-styled underground pop has been winning fans of all genres and walks of life, from indie hipsters to hip hoppers, models to mods, jocks to journalists. Having earned a devoted following in NYC, The Gray Kid moved to Los Angeles, where he treats his fans to a one-man show unlike any other. Equal parts Mick Jagger and L.L. Cool J, Noel Gallagher and Eminem, this mic wrecking, song writing, hip shaking, guitar playing, soul crooning, music making dynamo drops electrified, Jeep-beat anthems that'll shake your speakers and make you shake your ass. And if that's not enough, he writes the kind of insanely catchy melodies and magnetic hooks that will keep you singing his songs all day long. Just when you're worked up into a proper lather, he shatters your illusions with a space-age love song. Clever, cocksure, and charming. Honest, earnest and vulnerable. This is an artist set to redefine what "It" is. With industry buzz mounting and his blog taking on a life of its own, The Gray Kid hits '06 on the good foot with an upcoming LP, "...5,6,7,8."